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Behind the Design: Ivy Interior Design Firm iD8 Design Studio

iD8 Design Studio

Ivy Design Firm Spotlight: iD8 Design Studio – Boston, MA


 

Lead Image: Joyelle West Photography

 

Sashya – how did you get where you are today?
I’m originally from India but have had the opportunity to live globally with my family. My husband and I lived in England for a short while before moving to Boston. We love Boston and have made it our home! I am a trained Architect and focus primarily on Interior Architecture and small scale additions. I’ve worked for several firms in India, Dubai, England, and now Boston, and have always wanted to have my own firm. I am a third generation Architect, my grandmother and mother have both had their own design firms in India and are a huge inspiration for me.

 

iD8 Design Studio

Joyelle West Photography

 

How is Boston unique from other major design hubs?
Boston is a beautiful city which reflects its rich history while embracing the present! We are fortunate to have world-class educational institutions which bring the brightest minds from around the world to create a diverse community. With this comes a diverse approach to design and aesthetics and gives us designers an opportunity to create globally diverse designs.

 

Who are your favorite local vendors, installers, and people of the trade in Boston?
We work with several local vendors as much as possible. As our business grows, our circle expands.

 

iD8 Design Studio

Joyelle West Photography

 

What trends, colors, materials and styles are you particularly into right now? 

Our philosophy is to create a space that can grow with an individual or family for years to come. While we are in touch with the trends and constantly looking for new materials, we often strive to create timeless spaces that are designed specifically for the client. Our overarching design aesthetic tends to be defined as ‘comfortable modernism’. Each space is designed to create a unique experience for the client both in our residential and commercial project types.
 

How does designing make you feel?
I am extremely passionate about design. I live it and breathe it 24 hours a day! I often wake up with a fantastic idea for a client. I enjoy the satisfaction of creating a space that could potentially change someone’s life by making it more functional and/or beautiful. I often feel like an anthropologist where we collect data every day that helps us understand our clients to serve them better. Often we are juggling budgets, personalities, spatial restrictions, and time. When all of this comes together successfully, and makes the client happy, it feels truly satisfying.

 

iD8 Design Studio

Joyelle West Photography

 

What’s your business mantra at iD8 Design Studio?
Be a great collaborator, and most importantly, have fun! I strive to create a culture where our designers’ opinions are valued and the studio environment is positive and fun! As a working mom, I focus on creating a balance between work and life for myself and my employees.

 

Do you attend markets? If so, what are you go-to-markets and what’s your market strategy?
I’ve attended the SoWa Open Market but I don’t really have a strategy at the moment.

 

iD8 Design Studio

Flagship Photos

 

Can you offer rookie interior designers some sage words of wisdom regarding business and project management? 
Every moment is a learning opportunity (as hard as that sounds in the moment). If you love what you do, keep going and always value your time.

 

Why did you join Ivy? 

I heard from other interior designers that Ivy streamlines the ordering and purchasing process.
 

iD8 Design Studio

Tamara Flanagan Photography


 

How does Ivy streamline your daily workflow?
We are still learning the software, but we can already see the benefits long term. It saves us time in coordinating the purchasing aspect for our clients while maintaining all the data in one place.

 

What have you learned from the Ivy Designer Community?
I’m learning a lot from the community. The tips that are shared are immensely helpful when I realize that I’m not alone when facing a challenging time.

 

iD8 Design Studio

Tamara Flanagan Photography

 

What’s an Ivy feature you can’t live without? 
The proposal and purchasing template. I look forward to digging deeper into the interface to realize more of its potential.

 

iD8 Design Studio

Joyelle West Photography

 


 

Here at Ivy, we’re more than just an interior design software. Our mission is to provide interior designers with the community, resources and tools needed to manage your business beautifully. Are you searching for a business management tool to help streamline your workflow as an interior designer?

 

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